http://femalemag.com.my/beauty/updates/shu-qi-flower-kenzo-tvc-2013
From the video advertising of fragrance, beauty product, the model is Shu Qi. The appearance and fashion she wear is to perform her beauty fully. Why the beauty product and fashion-based media want to invite her as endorsers. However, we can analyse her from the interview.
http://iurgnotmis.wordpress.com/2009/09/11/shu-qi-the-story-from-her-perspective/
This one is another link that is reliable resource for me to analyse and relate to my topic.
The website is about an interview and also the background she came from. From there, I start thinking that role of her in the fashion-based media.
I will highlight some part of the interview section to analyse and examine.
Q: I know you were discovered by an agent and entered the entertainment circle around 18 or 19 of age. How were you discovered?
A: It’s funny, ever since I was little, I liked to pretend that I was older. I started wearing heels, mini skirts, and tight shirts, put on heavy makeup and walk around like that. Then one day an agent saw me.
Q: While other girls might shrink from the bold assignments (referring to the nude photo shoots) requested by your agency at the time, what gave you the courage to accept it?
A: I was naive. My agent told me it’s a form of art, throwing terms like artistic and aesthetics and basically coaxed me into doing it. What I ended up telling myself was: Why not? It’ll be a token of youth to remember by when I grow old.
Q: When you were contemplating whether to accept the job or not, did you confide in your mother?
A: No. During the early periods, I’ve rarely communicated much of what’s happened to me with my parents.
From the interview section here, I can analyse that she is young and pretty based on the fashion she wear such as heels, mini skirts, tight shirts and heavy makeup. In the end, she entered into entertainment media around 18 and 19 age.
However, she is young and naive. She did not really know what is the role she will playing in her job. She just told by an agent is a form of art, throwing terms like artistic and aesthetics and coaxed her to do it.
Between the time I started being a model for adult magazines to shooting erotica in Hong Kong, I didn’t stop to think I was doing something wrong or immoral — until seeing my mother teary eyed that evening — because no one ever told me what I was doing is to be frowned upon.
Q: After that dinner, when you returned to Hong Kong for the adult films, did you find yourself face any kind of struggle?
A: Not really, no. Like I said, there wasn’t anyone to guide me, to tell me what’s right, what’s wrong. And when the people around you are all doing the same thing, you don’t stop to evaluate your decisions. I thought it’s no different from any other film: you are interacting with another actor, you are acting out a story.
After understand the background of her, I found out the magazine of VOGUE and ELLE that is two of the popular woman magazines sold in the market. They invite her to be the magazine cover model and portrayed her as the role she has.
We can analyse that she playing the porn star roles since young and later became a popular actress and model roles later. How she are being represented in fashion-based media, we can view from the magazine and compare to the previous magazine that she is being portrayed in the adult magazine.
after she is an actress, won the awards of Golden Hourse Best Awards.
The roles of her is obviously that can seen through from the fashion-based media.
Therefore, my thinking will be relate through my research and form out the statements that are
Isn't the fashion-based media make female as a victim ?
Most of the model in fashion are young and pretty. At the age, she did not know and understand the feminism in the society. They are persuade by the people who around the area of fashion-based media as an art and aesthetic. Hence, they are the victim because fashion-based media need them to contribute their body as a target. That is one of the business area and that need women to aim for society and public.
How are women to be represented in the fashion-based magazine, They losing their feminism and being portrayed by the agent and commercial setting. They are an object because that can be makeup to be another character losing the personality.
Do this kind of issue relate to the everyday ideas and attitudes in fashion. In reality is not, because most of the women is 21st century are being educated or influence from the religious and cultural such as buddha and Islam in Asian. They are being taught since as a child, so most of them have the moral decision to choose for their right to enhance the feminism such as voice up and being treated in equal right to be female. ( They are need to be researches deeply and references for above related articles.
References:
Femalemag, 2013. Shu Qi: Flower by Kenzo TVC 2013.[video online] Available at<https://www.youtube.com/watch?v=JmbdQ_xZVWA&feature=player_embedded> [Accessed at 2 August 2013].
Brickwall., n.d. Shu Qi, The Story from Her Perspective, [word press] 11 September. Available at:<http://iurgnotmis.wordpress.com/2009/09/11/shu-qi-the-story-from-her-perspective/>[Accessed at 2 August 2013].
VOGUE Taiwan, 2012.Finer life.[image online] Available at:<http://www.gotceleb.com/shu-qi-vogue-magazine-taiwan-june-2012-2012-06-17.html> [Accessed at 2 August 2013].
VOGUE Taiwan.,2011.Spring Break. [image online] Available at:<http://meetsobsession.com/2011/fashion-design/covered/covered-robert-pattinson-nicole-richie-kylie-minogue-shu-qi-eva-herzigova-and-more-featured-magazine-faces/attachment/covered-march-1-shu-qi-for-vogue-taiwan-march-2011-cover/>[Accessed at 2 August 2013].
ELLE Taiwan, 2010. Fabulous You.[image online] Available at:http://www.oneasianworld.com/archives/2010/if-you-are-the-one-stills-released-shu-qi-on-elle-taiwan-magazine/>[Accessed at 3 August 2013].
AFP RELAXNEWS, 2012.Shu Qi, new face of Kenzo fragrance.[image online] Available at:http://www.herworldplus.com/beauty/updates/shu-qi-new-face-kenzo-fragrance>[Accessed at 2 August 2013].
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