Monday, 22 July 2013

How are women being represented in fashion-based media?

After discussing with lecturer, I am slightly more understanding of my topic that is Question 3.

1)Examine the role of women in local or regional fashion-based media?
2)How are women represented?
3)Do they relate to everyday ideas and attitudes of women?

Based on the research, what am I getting in local means Asia and my country Malaysia, the women are the ways they look like. Show in the below.


file://localhost/Users/systemmanager/Desktop/malaysia-truly-asia-girls11.jpg
However, from the fashion based-media which are advertisement , TV, fashion magazine and others. Most of the time,they are being presented in the images that i am showing below.

Fashion Magazine



The female magazine is presented that the role of women being portrayed in the fashion based media.
1) the women's body shape—skinny
2)the women's body language—sexy and hot
3)the women's facial expression and make up—Gaudy and allure

The gap between the women being portrayed out and the reality have much more differences because they are more towards to the western women look already.

Besides, from the cover of the magazine, we are getting to know that women are being more concern about the outer beauty such as the perfect body shape and skin. These are the reasons for the female magazine to highlight out by using sexy, beauty and skinny models to attract people to grab the magazine. 

In addition, the copy writing also highlight the female body shape by using the words "The Big Shape-Up Shake Up! The contents of the magazine also highlight "The new skinny foods Rewealed" . These are the ways the women are being presented in local fashion-based media.

References:
Female Bluinc, 2005-2013. Female. [Online] Available at:http://www.femalemag.com.my>[Accessed 22 July 2013]  

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